Stretch goals force organizations to explore new ways of working.
The Paradox of Stretch Goals: Organizations in Pursuit of the Seemingly Impossible.
Sitkin, Sim B.; See, Kelly E.; Miller, C. Chet; Lawless, Michael W.; Carton, Andrew M. Academy of Management Review. Jul 2011, Vol. 36 Issue 3, p544-566
Stretch targets: What makes them effective?
Kenneth R. Thompson, Wayne A. Hochwarter and Nicholas J. Mathys
ACAD MANAGE PERSPECTIVES August 1, 1997 vol. 11 no. 3 48-60
Using stretch goals to promote organizational effectiveness and personal growth: General Electric and Goldman Sachs.
S Kerr, S Landauer - The Academy of Management Executive, 2004 - amp.aom.org
Six Sigma: the role of goals in improvement teams
K Linderman, RG Schroeder, AS Choo - Journal of Operations Management, December 2006
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